Lady Speed Stick® Women’s Half Marathon Series - Nashville, TN

“Lady Speed Stick is thrilled to be the title sponsor of the Women’s Half Marathon Series,” said Orlando Tenorio, General Manager, U.S. Personal Care, Colgate-Palmolive Company. “The opportunity to be involved with an event that celebrates women’s health and their ability to accomplish great personal achievement is the perfect fit with our brand essence of feeling unstoppable.”

The 2012 Lady Speed Stick® Women’s Half Marathon Series consists of four events: Bloomington-Minneapolis, MN (August 26); Nashville, TN (September 22); Scottsdale-Tempe, AZ (November 4) and St. Petersburg, FL (November 18). The series, along with a companion 5k, should host more than 25,000 runners and walkers this year.

“We’re very excited about the opportunities our partnership with Lady Speed Stick presents,” said Dawna Stone, President and Founder of the Women’s Half Marathon. “Part of the Colgate-Palmolive Company, Lady Speed Stick is a well-recognized and highly respected brand among women. Our brands work well together, as we both appeal to confident, active and empowered women.”

The Lady Speed Stick® Women’s Half Marathon Series awards all half marathon finishers an industry-first, patent-pending, two-in-one medal and charm. Finishers will also receive a designer goodie bag and tech tee. All events in the series begin with a two-day, women-specific health and fitness expo and finish with an outdoor party complete with food, music and white linen tablecloths.

To find out more about the Lady Speed Stick® Women’s Half Marathon Series, or to register, visit www.womenshalfmarathon.com. Registration for the Bloomington-Minneapolis, MN event is currently open. Registration for Nashville, Scottsdale-Tempe and St. Petersburg will open on Sunday, January 15, 2012. The Lady Speed Stick® Women's Half Marathon weekend also includes the Women’s Running Magazine 5K. Visit www.womensrunning5k.com for more details and to register.

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About The Lady Speed Stick® Women's Half Marathon Series:
The Lady Speed Stick® Women's Half Marathon Series is the nation's largest women's half marathon series. Four 2012 events including Bloomington-Minneapolis, MN (August 26); Nashville, TN (September 22); Scottsdale-Tempe, AZ (November 4) and St. Petersburg, FL (November 18) are expected to host more than 25,000 total runners. For more information, please visit www.womenshalfmarathon.com or www.facebook.com/womenshalfmarathon.

About Lady Speed Stick®
Lady Speed Stick® Antiperspirants/Deodorants provide 24-hour odor protection using micro-encapsulated fragrance technology. Throughout the day, fragrance capsules release the clean, fresh scents of Lady Speed Stick®, reducing perspiration and giving you 24-hour protection against odor and wetness. For more information, please visit www.ladyspeedstick.com.

Contact:
Ellen Madden
VP of Operations
Phone: (727)502-9202 x310
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For Immediate Release

For Immediate Release

Nashville, Tenn. (June 21, 2011) - The Women’s Running Magazine Women’s Half Marathon & 5K—Nashville was awarded with the Nashville Convention & Visitors Bureau 2010 Brand Champion Award.  The award recognizes their success in branding the event with a Nashville-specific look and feel.

Nashville’s Brand Champion program recognizes conventions, meetings or events which successfully integrated the Music City brand into their marketing and promotional efforts. The Women’s Half Marathon – Nashville event incorporated the Music City brand into their event logo, materials, participant medals, apparel, goodie bags, and the event’s comprehensive advertising and promotional campaign.  

“We are thrilled to receive this award and we are proud to have a successful race in such an amazing city,” said Dawna Stone, president of Women’s Running magazine and founder of the Women’s Half Marathon Series.  “Nashville has so much to offer our race participants and we wanted to embrace Nashville in our branding.  We couldn’t be happier with the feedback from our participants and we look forward to continuing a great relationship with the city of Nashville.”

“We have great clients that really work to embrace the Music City brand, but the Women’s Half Marathon – Nashville raised the bar this year and created a multi-layered marketing program that went above and beyond,” said Butch Spyridon, president and CEO of the Nashville Convention & Visitors Bureau. “They couldn’t be a better partner.”

The Women’s Half Marathon features a patent-pending two-in-one finisher’s medal and charm, a designer goodie bag, technical race shirt and a post-race finisher’s breakfast and cookie café.  The 2011 Women’s Running Magazine Women’s Half Marathon & 5K—Nashville will be held in downtown Nashville on Saturday, September 24, 2011.

To register for the Women's Half Marathon and the Women's Running Magazine 5K - Nashville, visit www.womenshalfmarathon.com.

About The Women's Running Magazine Women's Half Marathon Series:

The Women’s Running Magazine Women’s Half Marathon Series is the nation’s largest women’s half marathon series. Three 2011 events in Nashville, Tenn. (Sept. 24), Scottsdale/Tempe, Ariz. (Nov. 6), and St. Petersburg, Fla. (Nov. 20) are expected to host more than 20,000 total runners. The WHM Series awards all half marathon finishers an industry first, patent-pending two-in-one medal and charm. Finishers also receive a designer goodie bag and tech tee. All events in the series begin with a two-day women- specific health and fitness expo and finish with an outdoor party complete with food, music and white linen tablecloths. Each event also includes a 5K run.  For more information please visit womenshalfmarathon.com or facebook.com/womenshalfmarathon. To learn more about Women's Running magazine, visit womensrunning.com

Contact:
Kelly Baker
Event Manager
727-502-9202 x300
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